Traditional methods of content creation and distribution often lack efficiency, effectiveness and scalability. Creating high-qualty content that captures audience attention and drives desired actions can be time-consuming and resource-intensive. Achieving personalised experiences manually is challenging and often results in generic or irrelevant messaging. Manually adapting content for each distribution channel such as social media, email, websites and mobile apps can be labor intensive and may lead to inconsistencies in messaging and branding. Traditional methods of data analysis are often time-consuming and may not provide real-time insights needed to adapt content strategies promptly.

- Revenue sharing

- Profit sharing

- Commissions